Search Engine Optimization (SEO) That Dominates
Guaranteed Results or No Charge
Partner with Internet Consulting, Inc. and dominate the search engines—or pay nothing. Unlike most SEO firms that won't guarantee results because "they don't control Google's algorithm," we're old school with a true client-first mentality. When we tell you we're going to dominate Google and other top search engines, we deliver—or there's no charge.
Click-here for a no cost, no obligation, Internet Consulting, Inc. SEO consultation. Just going through our SEO evaluation process will help you whether you decide to partner with us or not.
Search Engine Optimization (SEO) is the strategic investment of time, effort, and resources to achieve favorable indexing and ranking in the "organic," "natural," or "free" search results on search engines and AI platforms.
Effective SEO is built on delivering the most relevant content for search engine users and artificial intelligence systems. High-quality, applicable on-page content serves as the foundation, supported by website architecture designed around this content and continuously evolving off-page SEO strategies.
The Complexity of Modern SEO
Top search engines like Google use hundreds of ranking criteria in their algorithms. These on-page and off-page SEO factors are continually updated or changed entirely, requiring expertise and constant adaptation to maintain rankings.
Industrial SEO Expertise
We specialize in industrial website design and SEO. Most of our clients can't create demand like direct-to-consumer products—they need to be found when demand already exists.
Our SEO connects engineers, purchasing agents, maintenance and repair professionals, general managers, and all types of buying and specifying audiences with our clients at the exact moment they're searching for solutions.
Unmatched Industrial Content Expertise
Jordan Weiner is an industrial B2B content originator who speaks both the industrial and internet languages fluently. For serious inquiries, he'll personally map out target SEO terms and phrases, clearly demonstrating expertise in your specific business language.
Once we map out all relevant terms and phrases, feel free to get quotes from other SEO providers. You'll discover that for comparable work building thousands of SEO landing pages, no other SEO firm comes close to Internet Consulting, Inc.'s capabilities or pricing.
Long-Tail SEO Mastery
We excel at capturing long-tail search strings that include:
- Specific products and services
- End applications and use cases
- Credentials and certifications
- Materials and specifications
- Technical attributes
- Part numbers
- Detailed industry terminology
This comprehensive approach ensures we capture potential customers regardless of how they search for new suppliers.
Exceptional Value and Transparency
While most quality SEO firms charge hundreds of dollars per SEO landing page, ICI builds tens of thousands of SEO landing pages for pennies per page.
What's included at no extra charge:
- All meetings and collaboration sessions
- Comprehensive reporting and analysis
- Website SEO audit reports
- Competitor backlink analysis
- Ranking reports for target terms
- HubSpot integration reports
- Google Analytics insights
- And much more
We don't charge for meetings or reporting because that discourages collaboration—unlike most SEO firms that bill these as separate hours.
Rapid Results
Our SEO typically dominates Google within 2 to 6 weeks from launch. This quick turnaround is possible because of our systematic approach and deep understanding of search algorithms.
No Long-Term Contracts Required
ICI doesn't need long-term contracts. Our work and results keep clients long-term. Any client may cancel anytime with just 30 days' notice—because we're confident in the value we deliver.
Client Testimonials Available
We'll provide plenty of references from our business family of clients. You'll hear their satisfaction not just in their words, but in their voices—because we go way beyond scopes of work without extra charge. We truly love our work and always pay it forward.
The Cost of Inaction
The opportunity cost of not achieving favorable rankings on Google, Bing, and other search engines is significant in today's digital marketplace. Every day your competitors rank above you is potential business lost.
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Our SEO gets the engineers, purchasing agents, maintenance & overhaul or repair, GM's, and all types of buying and specifying audience connected with our clients.
White Hat SEO Only
Critical Warning: If SEO isn't done correctly, your site could be labeled as using "black hat" or spamming techniques and blacklisted. When selecting an SEO firm, ensure they only use "white hat" techniques.
"Black hat" techniques might provide temporary ranking improvements but often result in severe penalties that are difficult to recover from.
What to Expect from Professional SEO
When partnering with SEO specialists, demand:
Proven Track Record
- Demonstrated SEO success with other clients
- Transparent detailing of initial setup and ongoing work
Comprehensive Research
- Initial keyword/phrase and competitor analysis
- Collaboration to prioritize the best terms for your business
- Both on-page and off-page SEO strategies
Complete Transparency
- Access to work logs detailing time spent on deliverables
- Detailed monthly ranking reports for each targeted term
- Quality conversion analysis through advanced reporting
- General usage and conversion quality reviews
A professional SEO firm doesn't just send automated reports you can't understand—they review results with you and provide actionable insights.
Advanced Analytics and RankBrain
With Google's RankBrain technology, targeted terms may not even appear in the actual search strings that drive traffic. This makes general quality "organic" usage and conversion analysis even more critical for measuring true SEO success.
Do your due diligence when partnering with SEO specialists, they should provide
- SEO success with other clients.
- Transparency with detailing what they will do for the initial set up and ongoing work.
- Initial keyword/phrase & competitor search terms research.
- Collaboration with you to prioritize the best terms to target
for your business. - On-page and off-page strategies to for your SEO.
- Access to journals/work logs detailing exactly where time is
spent for the deliverables. - Reviewing detailed monthly indexing/ranking reports with
you, covering each term you are interested in. Review quality
conversions achieved through advanced reporting. A good
search engine optimization (SEO) firm does not just send you
automated complicated reports that you don't understand. - Review general overall usage and quality of conversions to
your site (all usage, not just from terms being targeted. With
Google's RankBrain the terms may not even be in the search
strings - so general quality "organic" usage routed to your site is a solid
metric to analyze. As long as you are drilling down to the
quality of conversions with advanced reporting).
Understanding Google's Evolution
Google's algorithm has undergone significant changes over the years, from the early Florida Update in 2003 to recent Core Updates focusing on helpful content and user experience. Our team stays current with all algorithm changes to ensure your SEO strategy remains effective and penalty-free.
Our experience navigating major updates—including Panda, Penguin, Hummingbird, RankBrain, and the latest Core Web Vitals updates—means your SEO investment is protected against future algorithm changes.
Our Algorithm Expertise: 20+ Years of Google Evolution
Recent Major Updates (2024-2022)
August 2024 Core Update: This 19-day rollout specifically benefited small and independent publishers with high-quality, original content. We helped our clients capitalize on this update by focusing on genuinely useful content rather than content created solely for search performance—a strategy that delivered significant ranking improvements for industrial websites providing real value to engineers and purchasing professionals.
March 2024 Core Update: Google's largest core update to date took 45 days to complete and caused major ranking shifts across industries. Our clients maintained or improved their positions because we had already implemented the content depth and expertise focus that Google rewarded. While many sites experienced substantial traffic losses, our industrial clients saw gains due to our emphasis on technical expertise and authoritative content.
Link Spam Update (December 2022): This AI-powered update targeted manipulative link building across multiple languages. Our white-hat approach protected all our clients—while competitors using paid links and link schemes saw their rankings nullified, our clients continued to benefit from the natural, editorially-given links we've always prioritized.
Helpful Content Update (August 2022): This site-wide update rewarded content created primarily for people, not search engines. Our industrial clients thrived because we create content that genuinely helps engineers, purchasing agents, and decision-makers solve real problems—exactly what Google wanted to surface.
Historical Algorithm Mastery
Core Web Vitals Update (June 2021): We anticipated this focus on page experience and had already optimized our clients' sites for loading performance (Largest Contentful Paint), interactivity (First Input Delay), and visual stability (Cumulative Layout Shift). While competitors scrambled to fix technical issues, our clients maintained their rankings.
BERT Update (October 2019): This natural language processing breakthrough affected 10% of all searches, particularly longer, conversational queries. We adapted by creating content that addressed complex industrial queries with comprehensive, contextual information—helping our clients capture the increasingly sophisticated searches that industrial buyers perform.
Medic Update (August 2018): This YMYL (Your Money or Your Life) focused update emphasized E-A-T (Expertise, Authoritativeness, Trustworthiness). Our industrial clients excelled because we had already established clear expertise through detailed author credentials, industry certifications, and authoritative content that demonstrated deep technical knowledge.
Fred Update (March 2017): While affiliate-heavy sites with excessive ads saw traffic drops, our clients remained unaffected because we focus on providing genuine value rather than aggressive monetization. Our content-first approach has always prioritized user experience over ad revenue.
RankBrain (October 2015): Google's first machine learning integration became their third most important ranking factor. We adapted by creating comprehensive content that satisfies user intent for never-before-seen queries—crucial for industrial companies where buyers often search using unique technical terminology and part numbers.
Mobile-Friendly Update (April 2015): "Mobilegeddon" marked Google's mobile-first push. We had already implemented responsive design for all our industrial clients, ensuring they maintained visibility as mobile search became dominant—critical since maintenance professionals and field engineers increasingly search on mobile devices.
Penguin Update (April 2012): This update targeted manipulative link building and keyword stuffing. Our white-hat practices meant zero impact for our clients, while competitors using black-hat techniques saw devastating penalties that took years to recover from.
Panda Update (February 2011): This content quality update initially affected 12% of search results, penalizing thin content and content farms. Our focus on in-depth, original industrial content meant our clients actually benefited as Google began rewarding the type of comprehensive technical information we had always created.
Why This Expertise Matters for Your Business
Our deep understanding of Google's evolution—from the infrastructure improvements of Big Daddy (2005) and Caffeine (2010) to the latest AI-powered updates—means we build SEO strategies that don't just work today, but continue working as Google evolves.
When Google's next major update rolls out, your competitors will be scrambling to understand what changed. We'll already know, because we've been building future-proof SEO strategies for over two decades. Your industrial website will continue ranking while others recover from penalties and algorithmic shifts.
This expertise is why we can guarantee results—we don't just follow Google's current algorithm, we understand the fundamental principles that have driven every major update since 2003.